Ready to launch your own bookkeeping business, but unsure where to begin?
Welcome to Startup School, your comprehensive guide to successfully launching your bookkeeping practice.
Over the course of the next twelve months, we'll walk you through each step of the journey, covering fundamentals such as setting up your business, pricing your services effectively, and crafting a powerful marketing strategy.
Through expert-led sessions, engaging Q&As, and insightful hot seats, we aim to empower you with the knowledge and confidence needed to transform your aspirations into a thriving bookkeeping business.
Get ready to take the first step towards your entrepreneurial success.
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Topics
Business Basics
Understanding the fundamentals of starting a business, including creating a business plan, choosing a business structure, and defining your unique value proposition.
Legal Considerations
Training on the legal aspects of running a business, including licences, permits, and understanding the importance of contracts.
Your Ideal Client
Understanding the basics of creating an ideal client avatar for your business and how to use this in your marketing strategy.
Introduction to Pricing
Training on various pricing strategies, calculating costs, and setting profitable prices for bookkeeping services.
Branding and Positioning
Understanding the importance of a strong brand and how to position your business in the market to stand out from competition.
Building a Website
Basics of setting up a professional website, including layout, design, content, and SEO strategies.
Social Media for Business
Understanding the different social media platforms and how to leverage them for business growth.
Effective Networking
Training on building business relationships, effective networking strategies, and how to gain referrals.
Introduction to Sales
Developing effective sales skills and understanding the sales process from lead generation to conversion.
Client Relationship Management
Training on maintaining healthy client relationships, managing client expectations, and strategies for client retention.
Hiring and Outsourcing
Understanding when to hire help, how to manage staff/contractors, and which tasks to consider outsourcing.
Review and Future Planning
Review of the year's progress, sharing success stories, and planning for the next steps in participants' businesses.